Coding Workshop 1

Directions:

This workshop consists of a self-paced slide show, tasks for you to complete, as well as links and basic information below. The slides are available in Keynote and PDFs (PDFs are accessible for screen readers). These slides are plain and designed to download fast and simply provide you with information you need for this course. You must submit the required materials here AND participate in the in class workshop for credit.

Review the materials and video below,download the workshop files, complete the task, and participate in the physical class meeting

Keynote: Coding_workshop_part 1_151i_RF13.key Download Coding_workshop_part 1_151i_RF13.key

PDF: Coding_workshop_part 1_151i_RF13.pdf Download Coding_workshop_part 1_151i_RF13.pdf

Link Links to an external site.Analyzing Qualitative Data

Link Links to an external site.

Qualitative Data Evaluation Tool Kit Links to an external site.

How should qualitative research be evaluated? Links to an external site.

Check these websites out for a great guide on evaluating qualitative data.

To get credit for this workshop you must:

1. Review the data from your email in-box. The point is you need a reasonable amount of data to code, so if you do not get much email traffic of this type, you may wish to include more emails (month+) or if you get HUGE amount of traffic go with less (a week, few days)
2. Use the coding categories and items suggested to code the data from your in-box. Add, expand/reduce or alter categories or sub-categories to fit your data if you feel it will help. For example, may you need more detail for types of clothing or electronics.
3. You should have a coding sheet, for each category (solicited, unsolicited).
4. Look over your coded data and start to think about what it is “telling” you about the commercial email you receive. What does it say about its effectiveness, your consumer profile/identity, anything else?
5. Submit as ONE document to Canvas by the workshop deadline.
6. Come to class with access to your materials and be ready to code in groups.